Published: Mon, April 16, 2018
Global | By Enrique Rogers

Kennedy: Unanswered questions in Facebook privacy issue

Kennedy: Unanswered questions in Facebook privacy issue

In late 2017, for example, Facebook barred advertisers from using ads to circulate petitions - tools that had effectively enabled them to collect data from those who signed. While Facebook supplied the user data, firms like like Acxiom and Experian collected data from a slew of outside sources like voter rolls, credit-score data, loyalty cards, property records and consumer surveys. There are many different features in the social media giant that most people do not use. As of December, Facebook reported an average of 1.4 billion daily active users and 2.1 billion monthly active users. Mr Zuckerberg told Congress that Facebook is planning to give its users - including those in the USA and Canada - all new rights under GDPR. Zuckerberg said there's nothing stopping anyone from giving their personal info to another social media platform. The hearing of Zuckerberg's testimony exemplified that the proposed ideas from Congress on how to regulate Facebook were not efficient options for the company. From there, Facebook prompts the user to begin gathering the archived information, which will be sent to an email associated with the Facebook account.

Facebook CEO Mark Zuckerberg often came across as one of the smartest people in the room as he jousted with U.S. lawmakers demanding to know how and why his company peers into the lives of its 2.2 billion users. "I think that clearly what's going on with Facebook is a wake-up call, and something like this was bound to happen, but Facebook as an entity is so integrated into the travel agent mindset that it's going to stick around".

"The biggest growing segment for these social media platforms is the youth, and they grew up with this, so they know all their data is being collected, and they know they don't have privacy", said Detert.

MIT Technology Review reports Cambridge Analytica, whose parent company entered into a contract with Kogan's company, later "combined the Facebook data with other data sets to build robust, integrated profiles of 30 million United States voters". And Facebook's plan - notifying users whose data were shared and teaching others how to "secure their account and data" - is like shutting the barn door after the horse has bolted. And for some reason, people are surprised that their information is being used by advertising and political firms.

"[Facebook] is sitting on one of the richest, most longitudinal, quantitative data sets we've ever seen", said Khatibloo. "The limits of your right to privacy and how much you give away in modern America in the name of 'connecting people around the world'".

"I still think that it's the best channel for reaching the majority of people, no matter what their age or what their demographic is", Heeg said.

Facebook's business model is reliant on collecting users' data, as Zuckerberg pointed out in another moment at Tuesday's Senate hearing.

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"Most business owners I talk to are focused on anything other than their data security", said Mr Correia. "The way to think about it is if you are not paying for something, you are the product".

Sarnecki said the fallout from the Cambridge Analytica scandal could keep spreading for years to come.

We have a responsibility to protect your information.

"Every time new privacy settings are put in place, we'll find new ways to innovate, ' said the GOP consultant, who asked not to be named".

Subscription companies were once an anomaly on the internet, where the prevailing wisdom was that information trended toward free.

The app was used as a "personality quiz", and was created by an academic, Dr Aleksandr Kogan, working at Cambridge University's Psychometric Centre.

No one is safe from ridicule on the internet - not even the founder of its most successful social media platform.

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