Published: Tue, January 30, 2018
Global | By Enrique Rogers

Apple reportedly slashes iPhone X orders in half due to slow sales

Apple reportedly slashes iPhone X orders in half due to slow sales

According to the report, Apple will be able to ship around 18 million iPhone X units in the current quarter, strikingly lower than the ongoing estimates of 20-30 million units.

There is no mention of the where that information is coming from, only that Apple had original meant to sell more than 40 million iPhone X devices in the first quarter.

The production cut was prompted by slower-than-expected sales in the holiday shopping season in Europe, the United States and China, the Japanesenewspaperreported, without citing a source.

"After the first wave of demand has been fulfilled, the market now worries that the high price of the iPhone X may weaken demand in the first quarter", Zhang wrote.

Apple HomePod first listen: not enough punch for the price
Now, I haven't seen a HomePod in person, nor have I listened to one , so I can't speak to how loud or clear it sounds. While a lot is known about the smart speaker, there's still something that Apple has not shed light on.

For now, many investors appear to be focusing on analyst comments and media reports that Apple is dramatically reducing its iPhone X orders with its suppliers. Typically, Q4 is a very good quarter for iPhone sales. With the home button gone, this essentially signals the end of the era of the design that Apple kept throughout all the models of the iPhone from the first one back in 2007 till the iPhone 8 released in 2017. Presumably, Apple would continue to offer the 4.7-inch iPhone 8, but that would feature older components.

Nikkei goes on to suggest that Apple could cut its forecast production of new OLED models for this year.

Both iPhone X models will have 4GB of RAM while the 6.1-inch iPhone will feature a 3GB of RAM.

KitGuru Says: The iPhone X was a gamble in several ways. The American company itself is thinking about lowering its sales target for OLED versions of new iPhones to be released this year, focusing more on conventional liquid crystal display versions instead. Kuo will also undoubtedly hand out more notes and predictions, if all of this is valid, Apple seems to be sticking to the three phones per launch format that it went with previous year.

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